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The Story of Aisiki
My name is Aline Costa, founder of Aisiki. I am a proud graduate of the City University of New York (CUNY), where I studied Ethnic Studies, and I continued my education in Entrepreneurship at Southern New Hampshire University (SNHU). Above all, I am a single mother, and my greatest inspiration has always been creating a better future for my child while helping others discover hope and healing.
Aisiki was founded in 2025 after I survived domestic violence and stalking. My healing journey taught me that true recovery is not only about surviving trauma, it is about rebuilding your life by caring for your body, mind, and spirit. I realized there was a need for a safe and welcoming space where people could practice self-care, reconnect with themselves, and find the strength to heal. That vision became Aisiki.
The word holistic means treating the whole person rather than focusing on only one aspect of health. Holistic wellness recognizes that our physical, emotional, mental, and spiritual well-being are deeply connected. When we care for all of these areas together, we create balance, reduce stress, strengthen resilience, and improve our overall quality of life. Holistic self-care is not a luxury, it is an essential part of living a healthier, more fulfilling life.
Every Aisiki product is thoughtfully handcrafted with this philosophy at its core. Our soaps, candles, and self-care collections are made with nourishing ingredients such as African shea butter, shea seed, oats, and other carefully selected natural ingredients that help cleanse, moisturize, soothe, and restore the body. Each product is created with intention, transforming everyday routines into meaningful moments of mindfulness, relaxation, and healing.
Aisiki is more than a self-care brand, it is a wellness community. Through our dance and self-care workshops, we encourage people to reconnect with themselves through movement, creativity, and self-expression. Scientific research has shown that movement and dance stimulate the brain to release endorphins and dopamine, helping reduce stress, anxiety, and symptoms of depression while improving memory, focus, emotional resilience, and self-confidence. Movement also helps regulate the nervous system, release stored tension, and strengthen the connection between the body and mind, allowing individuals to experience joy, healing, and emotional freedom.
At its heart, Aisiki believes that healing is possible for everyone. My journey as a survivor, entrepreneur, student, and single mother has shown me that even the deepest pain can become the foundation for purpose. Through every handcrafted product, every workshop, and every act of self-care, my mission is to inspire others to embrace their worth, rediscover their inner strength, and create lives filled with balance, peace, wellness, and hope.
Aisiki is more than a business, it is a testament that healing is possible, that resilience can become purpose, and that every person deserves the opportunity to care for their body, mind, and spirit. Aisiki is not a cure and does not replace or substitute professional mental health or medical treatment from a licensed doctor or therapist. It is a supportive tool for anyone seeking self-care and holistic wellness.